Organizational Strategy and Industries Transformation
This group provides evidence for how organizational strategy models, the management of value chains, the digital transformation of companies, and the dynamics of business families are fundamental elements for designing and implementing strategies and leveraging opportunities in the "new normal."
Research lines
• Digital value chain innovation
• Business Optimization Models
• Sustainable value chain design
• Evolution of business models through digital transformation
• Strategic definition in highly volatile environments
• Measuring the digital maturity of organizations
• Digital transformation of value chains
• Digital transformation of the retail industry
• Digital transformation of the financial industry
• Governance
• Growth
• Intergenerational strategies
• Legacy
• Retail experience and customer journey
• Retail frontline management
• New competitors and business models
• Retail format innovation and atmospherics
• Impact of technology on retail
• Sustainable retailing
• Retail metrics and analytics
Leader
Osmar Zavaleta Vázquez - ozavaleta@tec.mx
Members of the thematic area Transdisciplinary Value Chain Analysis
Federico Trigos (Leader)
Eduardo Armando
Evodio Kaltenecker Retto De Queiroz
Federico Trigos Salazar
Francisco Javier Valderrey Villar
Pablo Pérez Akaki
Members of the Organizational Strategy thematic area
Andreas Hartmann (Leader)
Camilo Alberto Castro Gama
Jesús Cuauhtémoc Téllez Gaytán
Julio César Martínez Suárez
Laura Esther Zapata Cantú
Mauricio Cervantes Zepeda
Miguel Angel Montoya Bayardo
Mauro Rodríguez Marín
Raúl Francisco Montalvo Corzo
Regina Gabriela Díaz Creso
Ricardo Buitrago
Rodrigo Eugenio Ortiz Fernández
Sandra Maycotte Felkel
Members of the thematic area Family Businesses
Edgar Ramírez (Leader)
Alberto Daniel Malpica Romero
Aurora Correa Flores
David Salvador Xotlanihua González
Delia Lizette Huezo Ponce
Edgar Rogelio Ramírez Solís
Fernando Sandoval Arzaga
Jorge Eduardo Gómez Villanueva
Marcia Lorena Rodríguez Aldana
María Francisca Fonseca Paredes
Paul Alejandro Delgadillo Fabián
Tonatiuh Najera Ruiz
Verónica Ilián Baños Monroy
Members of the thematic area Transformation of Retail Industry
Edgar Ramírez (Leader)
Alfonso Valdez Cervantes
Ana Dolores Franco Valdez
Ana Valeria Calvo Castro
Emma García Valenzuela
Francisco Jesús Guzmán Martínez
Gustavo César Martínez Lira
Ma Margarita Orozco Gómez
María Andrea Trujillo León
Maria Elena Vazquez Lira
María Lucila Osorio Andrade
Martha Isabel Arévalo Luna