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Cybersecurity Analyst

Objetivo del programa

Con este programa podrás desarrollar una comprensión integral de las diversas responsabilidades asociadas con la seguridad de la información, incluyendo aspectos como la seguridad informática, la gestión de riesgos informáticos, la implementación y operación efectiva de la seguridad informática.

 

Con este programa lograrás:

  • Adquirir conocimiento sobre los métodos y herramientas especializadas para llevar a cabo análisis de vulnerabilidades y ejecutar pruebas de penetración eficaces.
  • Descubrir cómo implementar un gobierno eficaz de ciberseguridad, familiarizándote con los marcos de referencia para el cumplimiento y las consideraciones legales pertinentes en tu organización.
  • Adquirir conocimientos sobre los aspectos clave para garantizar la continuidad del negocio y la elaboración de planes de recuperación ante desastres.
  • Obtener una comprensión integral de todos los elementos involucrados en la operación y el monitoreo efectivo de la seguridad informática.
  • Te capacitarás en la implementación de mecanismos robustos para responder a incidentes y llevar a cabo procedimientos forenses de manera efectiva.


     

Dirigido a:

Este programa está diseñado para ti si eres ingeniero o licenciado afín al área de sistemas computacionales o que entienda de procesos y soporte TI.

Detalles:

Duración: 152 horas.

Modalidad: The Learning Gate.

Android Software developer

Objetivo del programa

Con este programa podrás desarrollar aplicaciones móviles integrales, equipadas con capacidades multimedia y opciones de navegación intuitivas, todo enfocado en superar las expectativas y satisfacer las necesidades específicas de los usuarios finales.

 

Con este programa lograrás:

  • Utilizar la herramienta Android Studio y el lenguaje Kotlin para el desarrollo de aplicaciones Android.
  • Aprender acerca del uso de Jetpack para el desarrollo de interfaces avanzadas de aplicaciones Android.
  • Desarrollar interfaces avanzadas requeridas por el usuario.
  • Conocerás sobre los mecanismos de navegación y su ciclo de vida en el desarrollo de aplicaciones Android.
  • Conocer el desarrollo de software para aplicaciones Android que requieren acceso remoto a información.

     

Dirigido a:

Ingenieros y licenciados en desarrollo de software que buscan ampliar sus conocimientos y habilidades en el campo.

Detalles:

Duración: 112 horas.

Modalidad: The Learning Gate.

Aviso de Privacidad para Garantes y Responsables de Pago

Identidad y domicilio del Responsable

El Responsable de los datos personales que usted proporciona es el Instituto Tecnológico y de Estudios Superiores de Monterrey (en lo sucesivo “ITESM”) con domicilio para oír y recibir notificaciones ubicado en Av. Eugenio Garza Sada Sur No. 2501, colonia Tecnológico en Monterrey, Nuevo León. C.P. 64700.

Datos personales y datos personales sensibles tratados por ITESM

Para cumplir con las finalidades del tratamiento señaladas en el presente Aviso de Privacidad, es necesario que el ITESM trate las siguientes categorías de datos personales:

  • Datos de Identificación;
  • Datos de Contacto;
  • Datos de Ubicación;
  • Datos demográficos.
  • Datos patrimoniales y financieros.
  • Datos relacionados a su trayectoria académica, profesional y laboral

Asimismo, le informamos que para cumplir con las finalidades señaladas en el presente Aviso, ITESM no recabará ni tratará datos personales sensibles.

inalidades primarias

El ITESM podrá tratar sus datos personales para cumplir con las siguientes finalidades primarias 

  • Identificarlo como Aval, Obligado Solidario o cualquier otro mecanismo destinado a respaldar la deuda de un obligado de pago primigenio y/o Responsable del Pago de colegiatura o de cualquier otro concepto respecto al pago de un préstamo educativo, apoyo financiero, y/o servicio en donde ITESM tenga el carácter de acreedor
  • Para atender, registrar, procesar y dar seguimiento a las solicitudes de préstamo educativo, apoyo financiero y/o servicios que requieran de algún mecanismo destinado a respaldar la deuda de un obligado de pago primigenio tales como un Aval, un Obligado Solidario o Responsable de Pago.
  • Para validar la veracidad y calidad de la información proporcionada por Usted y/o por el Alumno. Para ello podemos realizar la consulta de bases de datos de servicios de terceros con los que tengamos celebrados acuerdos jurídicos.
  • Para realizarle estudios socioeconómicos en el supuesto de que el candidato a alumno o alumnos del que es responsable solicite apoyos económicos, becas y/o préstamos.
  • Para gestionar los pagos de préstamos educativo, apoyos financieros, colegiaturas y/o servicios.
  • Llevar a cabo gestiones de cobranza y realizar el envío de notificaciones, comunicados e información relacionados con el pago de cantidades que deban ser cubiertas por usted.
  • En los casos que resulte procedente con motivo del incumplimiento a obligaciones de pago, para compartir su información con sociedades de información crediticia en términos de lo previsto por la Ley para Regular las Sociedades de Información Crediticia.
  • Para investigar, prevenir o tomar acciones en relación con actividades ilícitas, fraude, o que potencialmente pudieran ser amenazas a la seguridad de cualquier persona, o bien, requeridas por ley.
  • Generar estadísticas y reportes de carácter interno.
  • Dar cumplimiento a políticas y procesos internos.
  • Para cumplir con obligaciones previstas en la normatividad aplicable.

Le informamos que Usted no puede oponerse para que ITESM cese el tratamiento de sus datos para las finalidades mencionadas en virtud de ser finalidades primarias y necesarias para el cumplimiento de obligaciones jurídicas derivadas de una relación jurídica con ITESM.

Transferencias

Con base en lo establecido en el artículo 37 de la LFPDPPP, el ITESM podrá transferir sus datos personales sin requerir de su consentimiento en los siguientes supuestos:

  • Autoridades competentes en los casos previstos por la normatividad aplicable, en el caso que recibiéramos un requerimiento de obligado cumplimiento.
  • A sociedades controladoras, subsidiarias o afiliadas bajo el control común de ITESM, o a una sociedad matriz o cualquier sociedad del mismo grupo e ITESM que opere bajo los mismos procesos y políticas internas para dar cumplimiento a las finalidades informadas en este Aviso de Privacidad.
  • A Sociedades de información crediticia con las que tengamos celebrados acuerdos jurídicos para informar sobre su comportamiento crediticio y alimentar la base de datos del buró de crédito conforme a lo establecido por la Ley para Regular las Sociedades de Información Crediticia.
  • Cuando sea precisa para el mantenimiento o cumplimiento de la relación jurídica entre Usted y el ITESM, como lo es el caso de Personas físicas o morales, nacionales o internacionales con las que tengamos celebrados acuerdos jurídicos vinculantes.

Derechos ARCO y/o revocación del consentimiento

Usted o su representante legal podrá ejercer cualquiera de los derechos de acceso, rectificación, cancelación u oposición (en lo sucesivo “derechos arco”), así como revocar su consentimiento para el tratamiento de sus datos personales a través del correo electrónico y siguiendo el procedimiento, requisitos y plazos para el ejercicio de sus Derechos ARCO y/o revocación del consentimiento de nuestra página de internet: https://tec.mx/es/derechos-arco-yo-revocacion-del-consentimiento.

Es importante que tenga en cuenta que no en todos los casos podremos atender su solicitud o concluir el uso de forma inmediata, ya que es posible que por alguna obligación legal requeríamos seguir tratando sus datos personales.

Limitación y/o Divulgación de sus datos

Usted podrá limitar el uso o divulgación de sus datos personales enviando su solicitud al correo electrónico: datospersonales@itesm.mx, salvo que en la comunicación que reciba Usted pueda inscribirse directamente a la lista de exclusión.

Los requisitos para acreditar su identidad, así como procedimiento para atender su solicitud se regirán por los mismos criterios señalados en nuestra página de internet https://tec.mx/es/derechos-arco-yo-revocacion-del-consentimiento. En caso de que resulte procedente, se le registrará en el listado de exclusión propio del ITESM.

Uso de Cookies

El ITESM utiliza varias tecnologías para mejorar la eficiencia de la Plataforma incluyendo su experiencia cuando navega por el sitio. Las cookies son pequeñas cantidades de información que se almacenan en el navegador utilizado por cada usuario para que el servidor recuerde cierta información que posteriormente pueda utilizar. Esta información permite identificarle y guardar sus preferencias personales para brindarle una mejor experiencia de navegación.

Le recordamos que usted puede desactivar, deshabilitar o ajustar el uso de cookies y otras tecnologías siguiendo los procedimientos del navegador de internet que utiliza.

  • Seleccione la opción de “configuración” o herramientas de acuerdo con su explorador.
  • Seleccione la opción desactivar cookies.
  • Este proceso no solo deshabilitará las cookies de nuestra Plataforma, sino las de todo su navegador.

Los datos personales que se pueden obtener a través del uso de estas tecnologías son los siguientes: Identificadores, nombre de usuario y contraseñas de una sesión; región en la que se encuentra; tipo de navegador; tipo de sistema operativo; fecha y hora del inicio y final de una sesión; páginas web visitadas; búsquedas realizadas y publicidad revisada. Estas tecnologías podrán deshabilitarse siguiendo los procedimientos del navegador de internet que utiliza.

Departamento de Datos Personales del ITESM

Es importante hacer de su conocimiento que el ITESM cuenta con un Departamento de Datos Personales el cual, como parte de sus funciones, tiene la de resolver cualquier duda que usted pudiere tener relacionada con el uso de su información. Asimismo, el Departamento de Datos Personales dará seguimiento a cualquier queja o reclamación que usted pudiere tener relacionada con el tratamiento de su información personal.

Usted puede contactar al Departamento de Datos Personales del ITESM enviando un correo electrónico a la siguiente dirección electrónica: datospersonales@itesm.mx.

INAI

En caso de considerarlo necesario, le informamos que tiene el derecho de acudir ante el Instituto Nacional de Transparencia Acceso a la Información y Protección de Datos Personales (INAI) para hacer valer cualquier inconformidad relacionada con el tratamiento de sus datos personales por parte del ITESM.

Cambios al Aviso de Privacidad

El ITESM le notificará de cualquier cambio a su aviso de privacidad a través de https://tec.mx/es/aviso-privacidad-garantes-responsables-pago.

Courses & events

Check upcoming and previous courses, workshops and events on Human Dignity on our campuses and regions.​

Events
There are no events available.

Courses & Workshops

Check the courses and workshops available to you.​


Cursos de la Dignidad Humana

location_on MiTec > Success Factors > mi Aprendizaje > Oferta de desarrollo
calendar_month Siempre disponible
schedule Siempre disponible

Cursos de sensibilización en línea para todas las y los profesores y colaboradores.


Cursos de Actualización en la Disciplina (CADIs)

location_on MiTec > Success Factors > mi Aprendizaje > Oferta de desarrollo
calendar_month Siempre disponible
schedule Siempre disponible

Cursos de capacitación en línea de actualización para las y los profesores y colaboradores.


Lenguaje inclusivo en los espacios educativos(CADi)

location_on MiTec > Success Factors > mi Aprendizaje > Oferta de desarrollo
calendar_month Siempre disponible
schedule Siempre disponible

Curso para la sensibilizar sobre la importancia del uso del lenguaje inclusivo en la construcción de espacios seguros para todos los integrantes de la comunidad Tecnológico de Monterrey.


Diversidad e inclusión para líderes: ¿ver, imitar o impulsar el cambio?

Conoce más información acerca de este curso.

location_on MiTec > Success Factors > mi Aprendizaje > Oferta de desarrollo
calendar_month Siempre disponible
schedule Siempre disponible

Curso sobre la inclusión, la no discriminación y la reducción de desigualdades de grupos históricamente discriminados.

¿Es posible recuperar el planeta? Reflexiones en torno a la Justicia Climática
Human Dignity talks
¿Es posible recuperar el planeta? Reflexiones en torno a la Justicia Climática
Dignidad humana, discapacidad y cultura inclusiva en la educación superior
Acciones para erradicar el acoso y hostigamiento en las universidades
Comunicación desde el corazón: Claves de la comunicación no violenta
Educar para la dignidad humana y la equidad
Diversidad sexual: Hacer visible lo invisible
Cultura de paz. Tarea de todas y todos.
Re-construcción de espacios inclusivos
Charlas de Dignidad Humana: Acciones para promover la inclusión socieconómica
El balón está en la cancha | Mujeres en el Deporte
Abordajes para la mitigación de desastres con perspectiva interseccional en México
Dialoguemos. Inclusión, Impacto Social y Sostenibilidad en el Tec
Dialoguemos. Inclusión, Impacto Social y Sostenibilidad en el Tec
Construyendo comunidades incluyentes basadas en la Dignidad Humana
Panel Integridad y Dignidad Humana
El rol de la Dignidad Humana en la inclusión y la no discriminación
El Poder de Poder: Mujeres construyendo Latinoamérica
Vulnerabilidad socioambiental y resiliencia ante el cambio climático en México: un reto de seguridad
Sostenibilidad y vulnerabilidad social: ¿Qué está haciendo el Tec?

If you require specialized training for your area or Department or if you are an expert on Human Dignity issues and have courses already prepared, contact us: centrodignidadhumana@itesm.mx

Follow us​

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Contact​

General:
email  centrodignidadhumana@itesm.mx

Consultation, advice, or report about gender-based violence or discrimination:​
email  escuchandote@itesm.mx

Report​

Ethics or our values breaches​

link  ETHOS

Sandra Ley - Faculty

Agustina Giraudy

Sandra Ley

Distinguished Professor in Political Science

School of Social Sciences and Government

School of Government and Public Transformation


Expertise

Political Science
Political Behavior
Criminal Violence in Mexico
 

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Overview

Dr. Sandra Ley is a respected expert on Political Science and the political consequences of criminal activity and has conducted extensive field work in the north and south of Mexico, collaborating closely with different organizations and sectors of civil society. Between 2023 and 2024, she was the Coordinator of the Security Program at México Evalúa, a think tank and analysis center that focuses on the evaluation and monitoring of government operations to improve the quality of its results, where she developed a series of policy reports on victimization against the business sector, violence against political figures, militarization, the prison system and crime prevention programs in Mexico.

From 2015 to 2023, she developed a productive academic career as Associate Professor in the Political Studies Division at the Centro de Investigación y Docencia Económicas (CIDE), with more than twenty publications in international peer-reviewed journals, focused on research on criminal violence in Mexico and its impact on political behavior. Prior to her work at CIDE, she was a Visiting Fellow at the Kellogg Institute for International Studies at the University of Notre Dame.

Her work has been published in the British Journal of Political Science of the Cambridge University Press, Politics and Society, Political Behavior, Latin American Politics and Society, Latin American Research Review, and Oxford University Press, to mention a few. Among her many recognitions is the 2021 Democracy & Autocracy Best Book Award from the American Political Science Association for her book Votes, Drugs, and Violence, co-authored with Guillermo Trejo, Professor at the University of Notre Dame. Her academic articles have also been awarded by the AmericasBarometer, as well as by Comparative Political Studies and the Journal of Peace Research.

Dr. Sandra Ley joined Tecnológico de Monterrey as Distinguished Professor in Political Science for the School of Social Sciences and Government and for the School of Government and Public Transformation.

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Education and Training

  • Ph.D. in Political Science, Duke University
  • M.A. in Political Science, Duke University
  • B.A. in Political Science and International Relations, Centro de Investigación y Docencia Económicas
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Publications

More information

Sandra Ley - Faculty

Sandra Ley

Sandra Ley

Profesora Distinguida en Ciencia Política

Escuela de Ciencias Sociales y Gobierno

Escuela de Gobierno y Transformación Pública


Expertise

Ciencia Política
Conducta Política
Violencia criminal en México 

radio_button_unchecked radio_button_checked

Overview

Dr. Sandra Ley is a respected expert on Political Science and the political consequences of criminal activity and has conducted extensive field work in the north and south of Mexico, collaborating closely with different organizations and sectors of civil society. Between 2023 and 2024, she was the Coordinator of the Security Program at México Evalúa, a think tank and analysis center that focuses on the evaluation and monitoring of government operations to improve the quality of its results, where she developed a series of policy reports on victimization against the business sector, violence against political figures, militarization, the prison system and crime prevention programs in Mexico.

From 2015 to 2023, she developed a productive academic career as Associate Professor in the Political Studies Division at the Centro de Investigación y Docencia Económicas (CIDE), with more than twenty publications in international peer-reviewed journals, focused on research on criminal violence in Mexico and its impact on political behavior. Prior to her work at CIDE, she was a Visiting Fellow at the Kellogg Institute for International Studies at the University of Notre Dame.

Her work has been published in the British Journal of Political Science of the Cambridge University Press, Politics and Society, Political Behavior, Latin American Politics and Society, Latin American Research Review, and Oxford University Press, to mention a few. Among her many recognitions is the 2021 Democracy & Autocracy Best Book Award from the American Political Science Association for her book Votes, Drugs, and Violence, co-authored with Guillermo Trejo, Professor at the University of Notre Dame. Her academic articles have also been awarded by the AmericasBarometer, as well as by Comparative Political Studies and the Journal of Peace Research.

Dr. Sandra Ley joined Tecnológico de Monterrey as Distinguished Professor in Political Science for the School of Social Sciences and Government and for the School of Government and Public Transformation.

radio_button_unchecked radio_button_checked

Education and Training

  • Ph.D. in Political Science, Duke University
  • M.A. in Political Science, Duke University
  • B.A. in Political Science and International Relations, Centro de Investigación y Docencia Económicas
radio_button_unchecked radio_button_checked

Publications

More information

Call for International Mobility for Líderes del Mañana

Semester: February – June 2025
lideres

To foster international experiences and create new opportunities for academic, professional, and personal development, Tecnológico de Monterrey’s “Líderes del Mañana” program has secured scholarship funds. These scholarships will allow high-achieving students leading impactful social projects to enhance their knowledge abroad during the February – June 2025 semester.

Check the call>

 

  • Results

  • 1. Scholarship Details

  • 2. Who Can Apply?

  • 3. Application Requirements

  • 4. Application Process

  • 5. Eligibility Criteria

  • 6. Selection Process

  • 7. Final Selection

  • 8. Commitments of Selected Students

  • 9. Important Dates

Results of the International Mobility Líderes del Mañana call Academic period February – June 2025:


A01710021
A01737501
A00836773
A01772043
A01710798
A01710440
A00573920
A00836247
A01640318
A01749976
A01236781
A01710546

Those selected will receive instructions on the following steps from the email account: lideresdelmanana@servicios.tec.mx

Travel Support: Up to $80,000 MXN* to cover transportation costs, including:

International flights

International train fares

International medical insurance

Living Expenses: Up to $10,000 MXN* per month (or a prorated amount based on the length of the stay) to cover living expenses, including:

 Visa fees

Lodging

Food

Ground transportation in the host city

*Maximum total support for living expenses: $60,000 MXN.

· “Líderes del Mañana” students enrolled at a professional level from any academic program at Tecnológico de Monterrey campuses.

· Students with no previous international academic experience.

· Be a regular student in the August–December 2024 semester.

· Maintain a minimum GPA of 90.

· Be a recipient of the “Líderes del Mañana” socio-economic scholarship from Tecnológico de Monterrey.

· Be enrolled in at least the 5th semester and have at least six courses (a full semester load) available for accreditation abroad.

· Have no prior participation in any international program (summer, winter, or semester) during undergraduate studies.

· Not be under academic or disciplinary probation.

· Be assigned to an international program for the February–June 2025 semester. Preference will be given to students attending universities ranked in the top 300 of the QS World University Rankings.


· Curriculum vitae (one-page, free format).

· Academic transcript.

· Proof of socioeconomic scholarship.

· Copy of the opportunity assignment email from TecServices of International Programs, or a screenshot from the PI portal.

· Letter of motivation (one page).

All documents must be combined into a single PDF file (no larger than 5 MB) and uploaded via the provided application form.

· Application Deadline: Friday, October 25, 2024, at 11:59 p.m.

Only fully completed online applications with all supporting documents will be considered.

The selection committee will evaluate applications, and results will be communicated via email (itesmvi@servicios.itesm.mx) and on the website https://tec.mx/es/internacionalizacion.

The selection committee's decisions are final. Once the results are announced, each selected student will receive instructions on purchasing services and receiving the maintenance allowance. Scholarships will be processed once the student receives an acceptance letter from the host university.

Selected students agree to:

A) Submit expense reports for the maintenance support received.

B) Enroll in a full academic load during the exchange semester.

C) Provide written testimonies and photographs of their academic experience.

D) Record a video at the host university or destination country expressing gratitude for the grant.

E) Submit a report on their learning and international experience.

F) Participate in interviews or activities organized by Tecnológico de Monterrey and the Líderes del Mañana program.

· Call for Applications Opens: October 7, 2024
· Application Deadline: October 25, 2024
· Selection Committee Meeting: November 8, 2024
· Results Announcement: November 11, 2024
· Start of Service Purchases and Maintenance Transfers: The day following the results announcement, upon submission of the admission letter from the host university.

Contact Information
For further questions or additional information, please contact the Vice-Rectory for International Affairs at itesmvi@servicios.itesm.mx.
 

Convocatoria Movilidad Internacional Líderes del Mañana

Periodo académico febrero – junio 2025
lideres

Con la intención de promover la experiencia internacional y brindar nuevas oportunidades que contribuyen al desarrollo académico, profesional y personal de los y las estudiantes Líderes del Mañana, el Tecnológico de Monterrey, a través de la dirección nacional del programa, ha logrado atraer fondos de becas para que más estudiantes con trayectorias académicas de excelencia y proyectos sociales de impacto en sus comunidades puedan enriquecer sus conocimientos en el extranjero durante el periodo académico  febrero – junio 2025.

Consulta la convocatoria AQUÍ >

 

  • Results

  • 1. Scholarship Details

  • 2. Who Can Apply?

  • 3. Application Requirements

  • 4. Application Process

  • 5. Eligibility Criteria

  • 6. Selection Process

  • 7. Final Selection

  • 8. Commitments of Selected Students

  • 9. Important Dates

Results of the International Mobility Líderes del Mañana call Academic period February – June 2025:


A01710021
A01737501
A00836773
A01772043
A01710798
A01710440
A00573920
A00836247
A01640318
A01749976
A01236781
A01710546

Those selected will receive instructions on the following steps from the email account: lideresdelmanana@servicios.tec.mx

Travel Support: Up to $80,000 MXN* to cover transportation costs, including:

International flights

International train fares

International medical insurance

Living Expenses: Up to $10,000 MXN* per month (or a prorated amount based on the length of the stay) to cover living expenses, including:

 Visa fees

Lodging

Food

Ground transportation in the host city

*Maximum total support for living expenses: $60,000 MXN.

· “Líderes del Mañana” students enrolled at a professional level from any academic program at Tecnológico de Monterrey campuses.

· Students with no previous international academic experience.

· Be a regular student in the August–December 2024 semester.

· Maintain a minimum GPA of 90.

· Be a recipient of the “Líderes del Mañana” socio-economic scholarship from Tecnológico de Monterrey.

· Be enrolled in at least the 5th semester and have at least six courses (a full semester load) available for accreditation abroad.

· Have no prior participation in any international program (summer, winter, or semester) during undergraduate studies.

· Not be under academic or disciplinary probation.

· Be assigned to an international program for the February–June 2025 semester. Preference will be given to students attending universities ranked in the top 300 of the QS World University Rankings.


· Curriculum vitae (one-page, free format).

· Academic transcript.

· Proof of socioeconomic scholarship.

· Copy of the opportunity assignment email from TecServices of International Programs, or a screenshot from the PI portal.

· Letter of motivation (one page).

All documents must be combined into a single PDF file (no larger than 5 MB) and uploaded via the provided application form.

· Application Deadline: Friday, October 25, 2024, at 11:59 p.m.

Only fully completed online applications with all supporting documents will be considered.

The selection committee will evaluate applications, and results will be communicated via email (itesmvi@servicios.itesm.mx) and on the website https://tec.mx/es/internacionalizacion.

The selection committee's decisions are final. Once the results are announced, each selected student will receive instructions on purchasing services and receiving the maintenance allowance. Scholarships will be processed once the student receives an acceptance letter from the host university.

Selected students agree to:

A) Submit expense reports for the maintenance support received.

B) Enroll in a full academic load during the exchange semester.

C) Provide written testimonies and photographs of their academic experience.

D) Record a video at the host university or destination country expressing gratitude for the grant.

E) Submit a report on their learning and international experience.

F) Participate in interviews or activities organized by Tecnológico de Monterrey and the Líderes del Mañana program.

· Call for Applications Opens: October 7, 2024
· Application Deadline: October 25, 2024
· Selection Committee Meeting: November 8, 2024
· Results Announcement: November 11, 2024
· Start of Service Purchases and Maintenance Transfers: The day following the results announcement, upon submission of the admission letter from the host university.

Contact Information
For further questions or additional information, please contact the Vice-Rectory for International Affairs at itesmvi@servicios.itesm.mx.
 

Imagen principal

Eugenio Garza Sada

Don Eugenio
Don Eugenio
BIOGRAPHICAL SKETCH

To talk of Don Eugenio Garza Sada, is to describe a tireless worker, a man of few words and with a precise manner of speaking. Don Eugenio was renowned not only as a successful businessman, but also as an active promoter of the development of his community, constantly acting congruently, with enormous simplicity and a deep sense of humanity, focused on the improvement of all those who surrounded him, without distinction.

  • FAMILY LIFE

  • CAREER

  • RELATIONSHIP WITH EDUCATION

  • TRASCENDENCE

Don Eugenio Garza Sada was born on January 11, 1892. His childhood coincided with the first stage of Mexico’s industrialization, during the period in which Porfirio Díaz was in office, known as the Porfiriato (1876 - 1910), and when foreign investors introduced the latest technologies of that time.

As a child, through his father’s example, he received lessons that would later become fundamental to his professional career. He learned to live side by side with risk and problems. He assimilated his father’s patriotism, community service, rectitude, modesty, high standards and severity, forging definitively the personality that would touch so many people and attain so many achievements.

He studied primary school in the Colegio de San Juan, in Saltillo, Coahuila, and then came to Monterrey to study in the Colegio Hidalgo, run by the Marist Brothers, followed by high school in a military institution, Western Academy, in the United States. He stayed in the US to study at the Massachusetts Institute of Technology, where he earned a B.S. in Civil Engineering, in 1916.

While in the United States, he became aware that education is the most effective means of achieving the industrialization and development of a country, and of the connection existing between research and science, between science and technology, and between these three components and development, wellbeing and freedom. This formed the basis for building his life project.

In 1917, he began working at the Cuauhtémoc Brewery. Upon his death, almost 56 years later, in 1973, he was President of Grupo Valores Industriales, S. A., (VISA), which brought together several companies and was created around Cuauhtémoc Brewery.

He always had a clear idea of what work is. Behind each machine, each desk, each service window, he saw the human being working there. As a result, he always treated his collaborators and employees with kindness and closeness, and maintained the austere, simple lifestyle that marked his youth.

It was once said about him: "For Don Eugenio, every task is important enough to be granted all his drive and capacity to achieve a perfect result. He lived every matter intensely and encapsulated all his experience and talent in each and every activity."

Don Eugenio Garza Sada was a devote advocate of education. He firmly believed that human development would drive Mexico to become a better country. Therefore, through Sociedad Cuauhtémoc y Famosa, he channeled highly significant resources to offer courses and, above all, grant scholarships for the children of those who worked in the affiliated companies.

After 26 years at the Cuauhtémoc Brewery, Don Eugenio considered that the preparation of Mexican technicians was long overdue, driving him to undertake his most important work: Tecnológico de Monterrey, sponsored by Enseñanza e Investigación Superior, A.C.

To this end, he met with a group of Monterrey businessmen and crystallized the idea of creating an institution that would prepare men and women comprehensively–and not just as well-qualified professionals. This institution, conceived in Don Eugenio’s mind, it is said, since 1917, began modestly in a house in Monterrey’s downtown area in 1943, with 350 students and a handful of professors.

Don Eugenio devoted a large part of his time to this institution, as Chairman of the Tecnológico Board of Directors from 1943 until his death.

Don Eugenio is an enduring example. His concern for human development through education and work, as well as for enhancing the standard of living and cultural level of his compatriots, is still alive in the numerous works he undertook, whose benefits multiply to this day since Don Eugenio knew how to transmit to so many people the values that guided his life.

IDEOLOGY OF DON EUGENIO GARZA SADA

To talk of Don Eugenio Garza Sada, is to describe a tireless worker, a man of few words and with a precise manner of speaking. Don Eugenio was renowned not only as a successful businessman, but also as an active promoter of the development of his community, constantly acting congruently, with enormous simplicity and a deep sense of humanity, focused on the improvement of all those who surrounded him, without distinction.

Don Eugenio defined the Cuauhtémoc Ideology -also known as the "Don Eugenio Garza Sada Ideology"- long before companies talked about codes of ethics or mission statements. This document contains 17 personal principles and concepts, and was distributed among his colleagues, with the request to keep it in a visible place in their offices; he was the first to set an example. The Ideology remains to date as a life example for the new generations.


I. Recognize the merit of others.


For the role they may have played in the success of the company, mentioning it spontaneously, promptly and publicly. To take credit for that, to attribute to oneself the merit that belongs to those who work through their own self-motivation, would be an ignoble act, it would cut off a source of affection and would not allow the executive to behave appropriately.


II. Control one´s temper.


One should have the ability to resolve any problem or situation peacefully and reasonably, regardless of how irritating the provocations may be that must be tolerated. Those who are not capable of controlling their own impulses and expressions, cannot act as leaders of a corporation. The true executive abdicates the right to anger.


III. Never mock others.


Do not make fun of anyone or anything. Avoid hurtful jokes or those with double meanings. Keep in mind the damage that sarcasm causes; it never heals.


IV. Be polite.


Don’t be overly formal, but do make sure that others find being in your company enjoyable.


V. Be tolerant.


Of the diversities that may be found in race, color, manners, education or in the idiosyncrasies of others.


VI. Be punctual.


Those who cannot keep their appointments will soon become an encumbrance.


VII. If you are vain, you must hide it.


As if it were the most intimate secret. An executive cannot show arrogance or self-complacency. Often the failures of famous men confirm the adage, “pride comes before a fall”. If you begin to say that other employees are incompetent, or that clients are miserly and foolish, you are looking for trouble.


VIII. Do not alter the truth.


You must think before speaking and keep your promises. Half-truths may hide mistakes, but only for a short time. Lies are like a boomerang.


IX. Let others speak.


Especially collaborators, until they reach the true crux of the problem, even if you have to listen to them patiently for an hour. You would make a poor director, if you dominate the conversation instead of limiting yourself to guiding it.


X. Express yourself concisely.


With clarity and completeness, especially when giving instructions. It is always helpful to have a dictionary close by.


XI. Refine your vocabulary.


Eliminate interjections. Vulgarity and familiarity weaken expressions and create misunderstandings. Great parliamentarians never used a single vulgar expression to destroy their enemies verbally.


XII. Be sure to enjoy your job.


Having hobbies and interests in other things is positive, but if going to work on Saturdays or working overtime becomes a sacrifice, you need a vacation and a job somewhere else.


XIII. Recognize the enormous value of the manual worker.


Whose productivity makes the management position possible and affirms the future of both.


XIV. Think on the benefit of the business over your own.


This is a good tactic. Fidelity to the firm promotes self-benefit.


XV. Analyse over and above the inspiration or intuition.


This should be the prerequisite of action.


XVI. Dedication to work.


This benefits the individual, the firm and society as a whole, being similar to the priesthood.


XVII. Be modest.


It must be understood that they have nothing to do with a person’s worth - the size of a car or home, or the number of friends or clubs that one belongs to, luxuries, or the sign on the office door - and if these things mean more than a job well and quietly done, and the knowledge and spiritual refinement to acquire them, then a change of attitude or job is called for.

Campus Tec de Monterrey

Eugenio Garza Sada

Eugenio Garza Sada
Don Eugenio
SEMBLANZA

Hablar de don Eugenio Garza Sada, es referirnos a un trabajador incansable, un hombre de pocas palabras y muy preciso en su decir. Don Eugenio se caracterizó por ser tanto un empresario de éxito, como un activo promotor del desarrollo de su comunidad, actuando siempre de manera congruente, con gran sencillez y enorme calidad humana, enfocado hacia la superación de quienes lo rodearon, sin distinción alguna.

  • FAMILY LIFE

  • CAREER

  • RELATIONSHIP WITH EDUCATION

  • TRASCENDENCE

Don Eugenio Garza Sada was born on January 11, 1892. His childhood coincided with the first stage of Mexico’s industrialization, during the period in which Porfirio Díaz was in office, known as the Porfiriato (1876 - 1910), and when foreign investors introduced the latest technologies of that time.

As a child, through his father’s example, he received lessons that would later become fundamental to his professional career. He learned to live side by side with risk and problems. He assimilated his father’s patriotism, community service, rectitude, modesty, high standards and severity, forging definitively the personality that would touch so many people and attain so many achievements.

He studied primary school in the Colegio de San Juan, in Saltillo, Coahuila, and then came to Monterrey to study in the Colegio Hidalgo, run by the Marist Brothers, followed by high school in a military institution, Western Academy, in the United States. He stayed in the US to study at the Massachusetts Institute of Technology, where he earned a B.S. in Civil Engineering, in 1916.

While in the United States, he became aware that education is the most effective means of achieving the industrialization and development of a country, and of the connection existing between research and science, between science and technology, and between these three components and development, wellbeing and freedom. This formed the basis for building his life project.

In 1917, he began working at the Cuauhtémoc Brewery. Upon his death, almost 56 years later, in 1973, he was President of Grupo Valores Industriales, S. A., (VISA), which brought together several companies and was created around Cuauhtémoc Brewery.

He always had a clear idea of what work is. Behind each machine, each desk, each service window, he saw the human being working there. As a result, he always treated his collaborators and employees with kindness and closeness, and maintained the austere, simple lifestyle that marked his youth.

It was once said about him: "For Don Eugenio, every task is important enough to be granted all his drive and capacity to achieve a perfect result. He lived every matter intensely and encapsulated all his experience and talent in each and every activity."

Don Eugenio Garza Sada was a devote advocate of education. He firmly believed that human development would drive Mexico to become a better country. Therefore, through Sociedad Cuauhtémoc y Famosa, he channeled highly significant resources to offer courses and, above all, grant scholarships for the children of those who worked in the affiliated companies.

After 26 years at the Cuauhtémoc Brewery, Don Eugenio considered that the preparation of Mexican technicians was long overdue, driving him to undertake his most important work: Tecnológico de Monterrey, sponsored by Enseñanza e Investigación Superior, A.C.

To this end, he met with a group of Monterrey businessmen and crystallized the idea of creating an institution that would prepare men and women comprehensively–and not just as well-qualified professionals. This institution, conceived in Don Eugenio’s mind, it is said, since 1917, began modestly in a house in Monterrey’s downtown area in 1943, with 350 students and a handful of professors.

Don Eugenio devoted a large part of his time to this institution, as Chairman of the Tecnológico Board of Directors from 1943 until his death.

Don Eugenio is an enduring example. His concern for human development through education and work, as well as for enhancing the standard of living and cultural level of his compatriots, is still alive in the numerous works he undertook, whose benefits multiply to this day since Don Eugenio knew how to transmit to so many people the values that guided his life.

IDEARIO DE DON EUGENIO GARZA SADA

Don Eugenio definió el Ideario Cuauhtémoc -conocido también como "Ideario de don Eugenio Garza Sada"- mucho antes de que en las empresas se hablara de códigos de ética o de enunciados de la misión. Este documento contiene 17 normas y conceptos personales, y fue distribuido entre sus compañeros de trabajo, con la petición de tenerlo en un lugar visible en sus oficinas, siendo él mismo el primero en poner el ejemplo. El Ideario permanece al día de hoy como un ejemplo de vida para las nuevas generaciones.


I. Reconocer el mérito de los demás.


Por la parte que hayan tomado en el éxito de la empresa y señalarlo de manera espontánea, pronta y pública. Usurpar ese crédito, atribuirse a sí mismo méritos que corresponden a quienes trabajan a las órdenes propias, sería un acto innoble, segaría una fuente de afecto e incapacitaría para comportarse como corresponde a un ejecutivo.


II. Controlar el temperamento.


Debe tenerse capacidad para dirimir pacífica y razonablemente cualquier problema o situación, por irritantes que sean las provocaciones que haya que tolerar. Quien sea incapaz de dominar sus propios impulsos y expresiones, no puede actuar como director de una empresa. El verdadero ejecutivo abdica el derecho a la ira.


III. Nunca hacer burla


De nadie ni de nada. Evitar las bromas hirientes o de doble sentido. Tener en cuenta que la herida que asesta un sarcasmo, nunca cicatriza.


IV. Ser cortés.


No protocolario, pero sí atento a que los demás encuentren gratos los momentos de la propia compañía.


V. Ser tolerante.


De las faltas que puedan encontrarse en la raza, color, modales, educación, o idiosincrasia de los demas.


VI. Ser puntual.


Quien no puede guardar sus citas, muy pronto se constituirá en un estorbo.


VII. Si uno es vanidoso, hay que ocultarlo.


Como el secreto más íntimo. Un ejecutivo no puede exhibir arrogancia ni autocomplacencia. Cuántas veces los fracasos de hombres bien conocidos confirman el adagio de "el orgullo antecede a la caída". Cuando uno empiece a decir que otros empleados son torpes, o que los clientes son mezquinos o necios, habrá empezado a meterse en embrollos.


VIII. No alterar la verdad.


Lo que uno afirme, debe hacerlo reflexionando; y lo que prometa, debe cumplirlo. Las verdades a medias pueden ocultar errores, pero por poco tiempo. La mentira opera como un bumerang.


IX. Dejar que los demás se explayen.


Especialmente los colaboradores, hasta que lleguen al verdadero fondo del problema, aunque tenga que escuchárseles con paciencia durante una hora. Haría uno un pobre papel como director, si dominara una conversación en vez de limitarse a encauzarla.


X. Expresarse concisamente.


Con claridad y completamente, sobre todo al dar instrucciones. Nunca estorba un buen diccionario a mano.


XI. Depurar el vocabulario.


Eliminar las interjecciones. Las voces vulgares y los giros familiares debilitan la expresión y crean malentendidos. Para demoler verbalmente a sus enemigos, los grandes parlamentarios nunca emplearon una sola expresión vulgar.


XII. Asegurarse de disfrutar el trabajo.


Es muy legítimo tener pasatiempos predilectos e intereses en otras cosas, pero si se estima como un sacrificio venir los sábados o quedarse en la oficina más allá del horario en caso preciso, entonces lo que se necesita es un descanso y otra compañía en donde trabajar.


XIII. Reconocer el enorme valor del trabajador manual.


Cuya productividad hace posible la posición directiva y afirma el futuro de ambos.


XIV. Pensar en el interés del negocio más que en el propio.


Es buena táctica. La fidelidad a la empresa promueve el propio beneficio.


XV. Análisis por encima de la inspiración o de la intuición.


Este debe ser el antecedente para actuar.


XVI. La dedicación al trabajo.


Beneficia al individuo, a la empresa y a la sociedad entera. En esto se asemeja a un sacerdocio.


XVII. Ser modesto


Si no se comprende que nada tienen que ver con el valor de la persona -el tamaño del automóvil o de la casa, o el número de amigos y de los clubes a que se pertenece, o el precio del abrigo de pieles de la esposa y el rótulo de la puerta del despacho- y si estas cosas significan para uno más que la tarea bien y calladamente cumplida y los conocimientos y el refinamiento espiritual para adquirirlos, entonces se precisa un cambio de actitud o de trabajo.